Email Marketing Training

Email continues to be the most profitable and affordable way to reach prospects and increase the life-time value of your existing customers.

Email marketing is extremely effective, measurable, affordable, easy to get started, and fun.

This training program will teach you how this digital marketing tool works, when to use, how to measure its performance, and how to plan and publish successful email marketing campaigns.

Program Duration: 24 Training Hours
Participation Fees: $1,450

Topics Covered:

What is Email Marketing?
Types of Commercial Emails
Growing your Database
The CAN SPAM ACT
How Spam Filters Work
Campaign Design Best Practice
Evaluating Vendors
Publishing your Campaign on MailChimp
Campaign Key Performance Indicators
Tracking Conversion